Article
With cheap data tariffs and the growing penetration of smartphones, Indian consumers are consuming a lot of data on YouTube videos. This has helped create a new breed of influencers who project themselves through engaging and quality content. These YouTubpreneurs are able to capitalize on their popularity and brand endorsements and make money through YouTube monetisation. However, getting a large number of views on YouTube is not an easy task. Here’s what it takes to get there. The art and Science of YouTube views